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ABOUT MARTHA
I have been
in the room.
I spent 25 years inside global organizations. I led through acquisitions, restructuring, and the kind of complexity that reshapes careers and teams. I have sat where the hard decisions get made.
What I kept seeing — in myself and in the leaders I worked alongside — was a pattern worth naming. The most capable people carry the most. High performance, sustained over the years, quietly starts to cost more than it should.
That gap is where I work.
In real situations, with real people, navigating real pressure.
I am a strategic partner to executives who are already operating at a high level and sense there is still something significant they have yet to fully use.
Credentials & Background
- Former CHRO, publicly traded company
- 25+ years global leadership
- PCC certified (Professional Certified Coach - ICF)
- Thunderbird School of Global Management -
- Henley Business School
- Forbes contributor (2023–2025)
- Co-author, Unapologetically Latina: Your Identity Is Your Power
- Board member, EmpowHerTo Florida
- Babson College mentor and Team & Culture Speaker
- English · Spanish · Portuguese










